July 8 - CelebDirect and the Muscle Flex™ Step into the Mixed Martial Arts Octagon to Rollout the First Stage of the Muscle Flex™ Marketing Strategy in Print and Online Media
CelebDirect and the Muscle Flex™ Step into the Mixed Martial Arts Octagon to Rollout the First Stage of the Muscle Flex™ Marketing Strategy in Print and Online Media
CelebDirect (OTC: CELI) has begun the first phase of its Direct Response marketing strategy for the Muscle Flex™ (www.MuscleFlex.tv) in a number of Martial Arts and Mixed Martial Arts publications and online websites. These full and half page ads are part of a 1-year campaign designed to create and escalate awareness and sales as we expand our marketing campaign into television in 1 and 2 minute short form and 30 minute infomercial spots. The magazines include:
Mixed Martial Arts Magazines
* Black Belt Magazine
* Fight! Magazine
* MMA Authority
* Ultimate Grappler
* Inside Kung Fu
* Tapout Magazine
* MMA Worldwide
The Muscle Flex(TM) is ideal for the Martial Arts and anyone who is trying to develop strength, flexibility and improve their fitness level. Its "one-of-a-kind gliding" motion is revolutionary in how it delivers results and fitness benefits.
"The print and online advertising are the beginning phases before we rollout our comprehensive North American wide television campaigns," commented Danny Alex, CEO of CelebDirect. "We are expecting the Muscle Flex 30 minute infomercial to be one of the most successful infomercials of its kind."
Go to www.MuscleFlex.tv to learn about the Muscle Flex and why we describe it as a revolution in the Fitness Industry. A wealth of pictures, video and detailed text provides consumers a comprehensive and entertaining venue for The Muscle Flex(TM).
It's the only machine of its kind that delivers strength, flexibility and cardio training all in one fluid motion. It also improves posture, sculpts and tones, and develops long lean toned muscles. The most popular fitness phenomenon is creating long, lean muscles by combining toning and stretching against resistance. With the population of America rapidly aging, body toning and stretching will undoubtedly be the next "fitness craze."
July 7 - Record-High Petroleum Prices a Boon to BioSolar
Company's Cost-Saving Bio-Based Materials for Photovoltaic Solar Modules Poised to Decrease Industry's Oil Dependence
BioSolar, Inc. (OTCBB: BSRC) reports that surging oil prices have resulted in unprecedented price hikes in photovoltaic solar module manufacturing, creating substantial growth opportunities for BioSolar. The company’s breakthrough technology dramatically reduces the cost of solar modules by replacing traditional and expensive petroleum-based components with bio-based materials derived from renewable plant sources. This dramatic pricing differential is expected to accelerate demand for BioSolar’s products as manufacturers scramble to control skyrocketing manufacturing and components costs.
“With the plastics industry undergoing price increases of up to 40% for petroleum-based plastics, we believe that the cost savings offered by our BioBacksheet™ product will accelerate manufacturers’ adoption of our product into their photovoltaic modules,” said Dr. David Lee, BioSolar’s CEO. “The savings will reduce the final cost per watt of solar electricity by allowing manufacturers to lower the cost of their finished product without being impacted by the rising cost of petroleum.”
A recent article in PlasticsNews underscores how manufacturers are impacted by price increases of commodity chemicals, as well as "almost unprecedented" run-ups in energy and raw materials costs. The June 22, 2008 article notes that companies are impacted not only by rising raw materials costs, but the associated electricity and transportation costs as well. Kevin Swift, chief economist at the American Chemistry Council, says, "Each $1 increase in the price of a barrel of crude oil costs the chemical industry $660 million annually …For a $1 increase in 1 million BTUs of natural gas, it's $3.3 billion in new costs."
“The market for solar power is already in explosive growth mode, and photovoltaic technology has progressed markedly in recent years with advances making the cells more efficient, lighter and less expensive. But BioSolar is singularly positioned to lead the development of truly sustainable and cost-effective solar technology as the first company to introduce a new dimension of cost reduction by replacing petroleum-based plastic solar cell module components with durable non-food, bio-based materials,” said Lee.
BioSolar is in the process of transitioning into full-scale production of its BioBacksheet™ in a 60,000-square-foot state-of-the-art facility operated by its contract manufacturing partner, Rowland Technologies, Inc.
By incorporating Rowland Technologies’ world-class manufacturing capabilities with BioSolar’s unique material engineering, BioSolar is producing an environmentally-friendly product with characteristics that exceed the thermal index requirements of solar module manufacturers.
“We expect this breakthrough product to be rapidly accepted as the standard for the backsheet component of both traditional and certain thin-film photovoltaic modules,” said Lee.
Monogram Energy, Inc. (OTC: MGRN), an independent energy company engaged in the acquisition, development, and exploitation of oil and gas properties, announced that it has completed its issuer services agreement with Pink OTC Markets Inc. (formerly Pink Sheets). This action allows Monogram to provide current disclosure to the marketplace.
Monogram is presently working on current unaudited financial statements, and intends to post them on Pink Sheets' website as soon as they are completed. Mr. Billy King, Chief Executive Officer of Monogram Energy, Inc., stated, "Posting our financials gives us the mechanism to become more fully transparent to the investing public, and provides our shareholders another avenue to keep abreast of our progress."
Mr. King became interested in the production of oil & gas during his ten years of employment as an attorney for the Halliburton Company, and with his representation of independent oil companies during his years as a private practitioner. Monogram Energy's goal is to maintain a high risk/reward profile, thereby enabling them to return the most value to its shareholders.
July 2 - Independent Research Shows More Uses for Lantis Laser's OCT Technology
Lantis Laser Inc. (OTC: LLSR) (www.lantislaser.com), is drawing attention to the increasing applications of Optical Coherence Tomography (OCT).
In a recently published study in Journal of Endodontics (June 2008) by Shemesh H et al at the Academic Center for Dentistry in Amsterdam, Holland, showing OCT application in root canal therapy for detecting root fractures before filling the canal, it was concluded that OCT is a promising method for non-destructive imaging of the root surfaces. Earlier published research by the same group, showed that OCT could detect perforations and other possible defects that could affect a successful outcome of root canal therapy. Dentists have never been able to obtain this information by any other means.
Lantis Laser has exclusive worldwide rights for OCT technology in the $5 Billion dental equipment industry. The technology, which was developed at MIT, is the next generation in medical imaging following the X-ray, ultrasound, and MRI.
Stan Baron, President & CEO of Lantis, commented that, "The more applications OCT can be used for, the more dentists would find it indispensable and this would, of course, accelerate the rate of adoption of Dental OCT and the market penetration."
Lantis is initially targeting its Dental OCT System for use in the early detection of tooth decay, secondary decay under and around fillings, root surface decay and decay under sealants. However many other applications are surfacing that would indicate that Lantis OCT Dental Imaging System would be deployed in a dental office for many more applications than originally envisaged.
Application in orthodontics have been indicated relating to the detection of early demineralization, the precursor to decay, using OCT. Orthodontic treatment requires patient compliance to achieve optimum levels of oral hygiene, particularly around brackets. OCT can detect early demineralization, a sign that the patient may need special attention to ensure that "white spots" on teeth do not detract from successful treatment. A recent publication by Cosmin Sinescu et al in Int. Soc. Opt Eng. ( May 2008) shoed research to using OCT to examined the outcome of different bracket bonding materials and procedures that could affect stability of bracket retention and minimize failures.
Lantis' OCT Dental Imaging System enables the dentist to do diagnostic imaging, chairside and in real-time. As the power source is light-based, unlike x-ray there is no harmful radiation. Images can be captured at a resolution of to 10 times that of x-ray, enabling early detection of decay and detailed examination of microstructural defects.
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